Being a first touch point between customers and brands, a product’s packaging has become one of the effective marketing tools for many struggling businesses. Whether you belong to e-commerce, manufacturing, or retail, the latest packaging printing statistics are invaluable for you in designing your marketing strategy. Are you ready to discover the secrets behind successful packaging and branding?
This article is crafted to provide deep insights into the current state of packaging printing, highlighting key trends and data, and focusing on different custom packaging solutions, such as custom mailer boxes, shipping boxes, cardboard boxes, and many more.
Introduction
Have you ever wondered how the look and feel of your custom premier packaging boxes can affect your customers’ purchase decisions and perceptions about your brand? The statistics show that printed packaging solutions are more eye-catching than simple ones. Valued at USD 43.88 billion in 2023, the global packaging market size is expected to grow from USD 45.92 billion in 2024 to USD 71.10 by 2032, with a CAGR of 5.62%.
However, in recent years, the global packaging printing industry has seen a massive rise and is still growing on a large scale. In 2020, the market is valued at approximately $350.6 billion, and it is projected to reach $440.6 billion by 2025, with a compound annual growth rate (CAGR) of 4.6%.
Innovations in printing methods, the rise in the e-commerce industry, and the hyping demand for sustainable packaging solutions are some of the major reasons supporting the growth of the packaging printing industry.
Regional Market Dynamics
To understand the value of printed packaging custom boxes, it is vital to know the printing packaging statistics in different regions of the world. Some of the important global regions are shared here:
North America
With a market value estimated at $43.88 billion in 2023, North America is renowned for holding the largest share of the global custom packaging market. It is expected to grow at a CAGR of 5.32%, reaching $63.07 billion by 2030. In 2022, the packaging printing market in North America was valued at over USD 365 and is projected to grow at an annual compound rate of 5% from 2023 to 2032. The market is famous for using many premium printing materials and methods, such as flexography, offset, digital, and hybrid printing. Among all these methods, digital printing stands out for its high-end quality and quick customizable prints.
Europe
Driven by sustainability laws and the growing e-commerce sector, Europe ranks second with over 25% of market share. It has spurred innovation and focused on creating eco-friendly custom packaging boxes. According to the European printed packaging statistics, the market was valued at USD 61.34 billion in 2020 and is expected to reach USD 78.70 billion by 2026, with a growing CAGR of 4.2% during the forecasted period. Owing to the dominance of the premium printing industry and corrugated packaging production, Germany stands as one of the largest markets in the region. UK, France, and Italy also hold some of the other key markets in Europe. Digital printing, sustainability, and technological advancements are gaining significant traction in the respective market.
Asia Pacific
Known for increasing urbanization and consumer base, the Asia-Pacific region is experiencing rapid growth in the custom packaging industry. Due to the booming e-commerce sectors in China, India, and Japan, the region’s market is expected to rise from over 20% to 41%. According to the packaging printing statistics, the Asia Pacific print packaging market reached approximately USD 130.3 billion in 2020 with a CAGR of 6.7%.
However, the region’s digital printing packaging market was expected to grow from USD 8.1 billion in 2022 to USD 13 billion by 2028, with a CAGR of 8.1%. The packaging printing statistics also depict that from 2026 to 2022, India had the highest annual growth rate in the print packaging market with a CAGR of 12.4%. Nevertheless, China, Japan, and South Korea also served as a significant player in the market with considerable investments in modern printing technologies.
The packaging printing statistics also highlight that the Asia-Pacific region used the packaging materials of worth 289.43 billion USD, with paper and board materials accounting for 32.6% of the market share.
What are the Famous Industry-Specific Custom Packaging Solutions?
Some of the famous industry-specific custom packaging solutions are shared here in detail. Have a look at them:
Custom Mailer Boxes
Vital for e-commerce businesses, these unique boxes are highly used for securely shipping branded products while offering ample branding opportunities. With the rise in industrialization, these custom printed mailer boxes are greatly being recognized and used by brands to boost their consumer experience and brand’s market visibility. Hence, they are one of the promising solutions to ensure product protection during shipping, branding, and boosting customer engagement on a large scale.
Custom Packaging Boxes
Unlike simple packaging, these personalized boxes allow brands to add their unique features. Such as logo, name, contact details, and other information. Made from sturdy and eco-friendly materials. These boxes are one of the top choices for product protection and the brand’s carbon reduction. From electronics to luxury goods and cosmetics to custom food packaging items, these packaging boxes are highly used by brands to align with their aesthetics and functionality. Thus, custom-printed packaging boxes are the high-end solution for brand differentiation and product safety throughout shipping and storage.
Custom Cardboard Boxes
Being handy and eco-friendly packaging solutions. These boxes are one of the most famous choices across different industries, including the food, electronics, and retail sectors. Their affordability and eco-friendliness make them a preferred option for sustainable packaging. Besides their green composition, these custom cardboard boxes are highly used for their strength and safe shipping capabilities.
Custom Corrugated Boxes
They are also strong and sturdy corrugated packaging boxes that can be customized in a variety of shapes, sizes, styles, and designs. These unique boxes have a fluted layer sandwiched between two plain layers to add to the strength of packaging materials. According to packaging printing statistics, thousands of brands prefer using these boxes as custom product packaging and custom shipping boxes.
Similarly, custom cosmetic boxes and soap packaging boxes are also printed with modern techniques to appeal to the audience. Custom clothing packaging, food packaging, and custom candle packaging boxes are also on the list.
Material and Sustainability Trends
Smithers’ report says that paperboard which can be folded cartons, corrugated boards, and liquid paperboards is the material. These are most often used in the packaging industry, around 31%. Also, it accounts for 8% of the global packaging material value. The current change towards the use of more eco-friendly materials is due to customers’ preference for products that are eco friendly as well as changes in the laws.
The rising call for eco-friendly packaging solutions makes forecasts placing the market value at $285. 3 billion in 2024 with compound annual growth rates of 4.2% for the years between 2019 and 2023, with a nine percent interest rate. Exports prefer biodegradable and compostable solutions in the package, due to young and urban consumers’ trend.
Conclusion
The packaging printing industry is continuously growing with increased technological innovation. Also expansion in sustainable resources and a shift in clients’ preferences. Custom mailer boxes, packaging boxes, and cardboard boxes play critical roles in the visibility of brands and satisfy customers. However, for those interested in staying abreast of packaging printing statistics essential for market competitiveness, the industry is still progressing.
Order Us Today!
If you’re looking to elevate your brand with innovative and sustainable custom packaging solutions, contact Premier Packaging Boxes today. Our expert team will guide you through the process, ensuring your packaging not only protects your products. But also enhances your brand image. We also serve you with free design and free shipping services at fast turnaround times. Get an amazing 10% discount on your first order. Visit our website or contact us at +1-217-376-8676 and Email us at orders@premierpackagingboxes.com.
